The next company that I'll be talking about is MAC Cosmetics which is probably one of the most professional cosmetic companies.
Unlike Rimmel London and Maybelline, the name of the company MAC cosmetics isn't named after a person that plays a big part in the history of the company. The letters M.A.C stand for Makeup Artists Cosmetics. The company was founded in 1984 by two men named Frank Toskan and Frank Angelo in Toronto, Ontario, Canada. In 1991, the first MAC stored was opened in New York. In 1996, a company called Estée Lauder Companies ended up with the controlling interest of MAC.
Before MAC cosmetics were sold to everyone worldwide, at first it was only meant to be sold to professional makeup artists.Now, the MAC headquarters is in New York.
The way MAC advertises is different to other companies as well. Companies like Rimmel London and Maybelline usually have pictures advertising a more natural look and if not, they wouldn't be too far from natural. But MAC advertises a more bizarre, glamorous and colourful look.
MAC's all time top 5 best products include :
1. MAC 109 Small Contour Brush
2. MAC 217 Blending Brush
3. MAC Microfine Refinisher
4. MAC 2 Lash
5. MAC 224 Tapered Blending Brush
Although MAC is known for making professional makeup, MAC's top 5 products include mostly makeup brushes. Makeup like mascara, eyeliner, lipstick or eyeliner aren't included in the list which shows that even though MAC produces professional makeup, the standard of all products, including fake eyelashes and makeup brushes are very high.
The official website for M.A.C cosmetics is http://www.maccosmetics.com
Pictures :
http://www.examiner.com/images/blog/wysiwyg/image/mac-cosmetics-logo-300x300.jpg
http://gra2171rasterizers.wordpress.com/2011/10/17/devon-braunstein-post-no-5/
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